SNEAKERS CRAFTED TO LAST
We designed and re-engineered the most vulnerable parts of sneakers in a new way so you can exchange them yourself. With the VYN Classic you can now choose from four heel set colors which become your personal style feature and expand your sneaker’s life. Our unique eco-innovation is paired with timeless design, quality materials and Italian craftsmanship so you can love your VYNs for longer.
THE CIRCULAR SYSTEM
Through our circular support system of wear, care, repair, the sneakers’ lifetime is extended multiple times.EXPLORE MORE
We wanted to create a sneaker that stands the test of time as we believe in longevity and quality as the driving force in everything we create, consume and relate to. After 3 years of research and development, VYN found its birthplace in a family-run manufactory in northern Italy, where the premium sneakers are handcrafted with their unique sustainable signature.
WE ARE VYN
VYN was founded by the Swiss designers Catherine Meuter and Stefan Mathys in 2019. With over 25 years of international experience in footwear design (Giorgio Armani, Harrys of London, SWIMS, Reiss) they are passionate about bringing circular thinking to the footwear industry. VYN came to life over a discourse about the sneaker industry being one of the most polluting in the fashion industry. Production costs are increasing and the consumer is being asked to pay more while accepting lower quality and even less longevity in their sneakers. Sneakers are made of over 40 components and are not repairable as the parts cannot be removed nor replaced.
In manufacturing we stand for transparency. All our materials and components come from European certified partners. The VYN sneakers are hand-crafted by Italian artisans to guarantee the highest quality, fair labour practices and to keep our CO2 footprint low.